Tag Archives: Shame

Daniels’ Star risks implosion

Star has not been received well by TV critics

Lee Daniels has made a strong impression with Empire, the music industry show that has been rating so well on Fox in the US. But it looks like he is going to have a tougher time with his follow-up drama Star, which debuted on the same network on Wednesday.

The series follows three young women trying to break into the music scene. Star (played by Jude Demorest) has spent most of her life in foster care following her mother’s death from a drug overdose. She forms a girl group with Alexandra (Ryan Destiny), an aspiring singer who (unknown to Star) is the daughter of a wealthy rock musician; and her 16-year-old sister, Simone (Brittany O’Grady), who she has not seen in five years.

At time of writing, the audience figures aren’t in but an IMDb score of 6.8 doesn’t augur well. Nor do the reviews, with critics quick to pan the series. The Chicago Tribune, for example, complained about the show’s “stilted dialogue” and “sloppy narrative,” while the New York Times said Star was “all over the place.” According to the NYT, “Empire’s first season set a standard for narrative drive and engaging storytelling that Star doesn’t approach in its initial three episodes. What Star doesn’t have is a Cookie – a Taraji P. Henson to light a fire that would draw your attention away from the tackiness of the show. It needs a star.”

Baron Noir – ‘the French House of Cards’

It’s early days, of course, but it looks like Daniels will need a rapid turnaround in fortunes to keep the network bosses happy. If not, the show could go the same way as HBO’s musical miss Vinyl.

Turning to French-language/French-produced drama, the last few years have seen a steady stream of acclaimed shows coming on to the international market – examples including Braquo, Spiral, The Returned and Witnesses. 2016 has also been a pretty positive year, with series like Netflix’s Marseilles, the France-Sweden copro Midnight Sun and English-language epic Versailles attracting a lot of interest. Not to be overlooked either is The Bureau, a political thriller that has picked up a strong following on iTunes in the US and Amazon in the UK; or the two Belgian series, Truce and Public Enemy, which have attracted critical acclaim.

There are signs that this momentum will be maintained into 2017 following the news that StudioCanal has sold the German-speaking rights for eight-part series Baron Noir to Sony Channel.

A Canal+ Création Originale, Baron Noir follows French politician Philippe Rickwaert’s thirst for revenge against his political enemies. Launched to critical acclaim in France, with a second season now in development, this “French House of Cards” has also been acquired by SBS Australia and Amazon Prime Video in the UK and Ireland. “Baron Noir is a gripping political thriller and a masterpiece of French storytelling. We are proud to premiere this series on Sony Channel,” said Carsten Fink, VP of German-speaking Europe at Sony Pictures Television Networks.

Skam’s audience figures have skyrocketed this year

Another show in the news this week is the cult Norwegian youth series Skam (Shame), which is to be adapted for the US market by XIX Entertainment’s Simon Fuller. “Shame is an important show,” Fuller said. “There is precious little content created primarily for a teen audience and Shame provides this with great honesty and integrity. This show packs a punch and is leading the way in exploring multi-platform storytelling. It has become an enormous hit in Norway and has the potential to become an influential show in America, where there is simply nothing like it. Scandinavia and Norway in particular is at the forefront of innovation and creativity in the shaping of the world’s digital and creative industries right now. I’m proud to be in partnership with NRK to take Shame to a worldwide audience.”

Created by Julie Andem for NRK Super, Skam tackles topics such as school, depression, sex, homosexuality, alcohol and religion. With a fourth series now commissioned, the show has seen its weekly audience grow from 24,000 to 1.26 million in 2016. It is also popular in Denmark and Sweden and has picked up a strong teen audience via social media platforms. Addressing the deal with Fuller, Håkon Moslet, head of youth TV for NRK added: “A lot of people in the TV industry have got their eyes on Skam this fall, but no one has got a vision like Simon Fuller. He wants to be true to the original idea and make Shame a series that can change the rules in the American TV market. We’re honoured he wants to take our baby to the next international level.”

Shameless’s Emmy Rossum has agreed a new deal with Showtime

Also this week, there’s good news for Showtime following reports that the premium pay TV channel has signed a new salary deal with Shameless star Emmy Rossum. A holdup over Rossum’s pay demands had threatened the future of the show, but now that this has been resolved it leaves the door open for an eighth season of Shameless, which also stars William H Macy.

Although Showtime has not yet officially ordered an eighth run, it is very likely to do so. Shameless is currently Showtime’s second strongest performer behind Homeland and ahead of Ray Donovan and Billions. With The Affair experiencing a substantial drop in ratings for season three, having the stability that Shameless provides must surely be a priority for Showtime. Shameless is based on a UK show of the same name. Created by Paul Abbott, the original version ran for 11 seasons on Channel 4.

Finally this week, Tribune Broadcasting-owned cable network WGN has cancelled its witch-themed drama Salem after three seasons. The show, which is centred on the 17th century witch trials, is currently averaging around 260,000 viewers – well down on its performance in seasons one and two. To date, WGN has had a hit-and-miss record on drama origination. Manhattan was also a poor performer but Underground and Outsiders have both done well for the network and have been renewed for second seasons.

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Norway feels Shame

Norwegian public broadcaster NRK is making strides reaching young audiences with a host of online dramas. As part of DQ’s Digital Drama Season, Julie Andem tells Michael Pickard how Shame (aka Skam) is reaching out to teenage viewers.

Julie Andem
Julie Andem

The Edinburgh International Television Festival this week witnessed a no-holds-barred attack on mainstream media’s failure to grasp youth culture as viewers increasingly move online.

Vice Media CEO Shane Smith warned that broadcasters face extinction as they have failed to connect with young audiences or focus on the content they want to watch, opening the door to digital competitors.

It won’t have been news to executives gathered in the Scottish capital that traditional broadcasters face an uphill battle to win back viewers (of any age) lost to the world of anytime, anywhere viewing.

But some networks are fighting to reclaim this lost audience. One in particular, Norway’s NRK, has taken steps to target teenagers with a number of shows that appeal directly to them and the issues they face.

Among them is Shame (aka Skam), which returns for its third season this autumn. Described as a mix between a traditional drama and a blog, it follows a cast of teenage characters as they navigate life at home and at school. Drawing parallels to British teen drama Skins, each season of Shame centres on a different main character, telling their story from their perspective.

Individual scenes from the web series, lasting up to three minutes, are broadcast daily at different times on p3.no, before they are compiled into longer 15- to 25-minute episodes every Friday. It also airs on linear TV on NRK3 and is distributed internationally by Beta Film.

In season one, Shame centres on 16-year-old Eva and her friends Chris, Sana, Vilde and Noora, who are all first-year students at Hartvig Nissen High School. The series follows the girls through their Russ celebration planning, heartbreak, parties and all the challenges young people face as they begin high school.

Creator Julie Andem had previously made shows for NRK, including Girls, which was aimed at girls aged seven to 12. It was such a big success that the broadcaster asked her if she could write a show for a slightly older audience, specifically 16-year-old girls.

“That audience wasn’t watching NRK at the time, they were only watching Netflix and HBO and big international drama series,” she explains. “We did five or six months of research, conducting interviews and reading articles and trying to understand who they were. Also, because we knew this production would be low budget, we couldn’t really compete with Breaking Bad and Game of Thrones, which we knew they were already following. But [the research gave us] an advantage – now we know who they are, the culture they grew up in, what they watched on television when they were children, where they go on holiday and what they eat for dinner. We know all about Norwegian culture.”

Norwegian teenagers watch a lot of video online, and almost never tune into terrestrial TV, Andem’s research found. They also watch a lot of different shows and happily turn over if something doesn’t grab their attention within the first few minutes.

“So we knew we had to make something that would catch their attention quickly and something that they thought of as true,” she says. “It had to have truth and honesty about their own culture, something they hadn’t seen anywhere before and couldn’t get anywhere else. They had to relate to it and identify with it more than any other series. So that’s what we tried to do.”

Shame’s target audience is 16-year-old girls

The writing process began with the creation of nine characters, each with their own story that speaks to contemporary teens. Andem also leant on the personalities of the actors to bring the characters to life.

“Every character has a specific task,” she explains. “They have something they are supposed to learn. So when I found in the research what sort of topics the target group needed or wanted to know more about, I created characters that would [reflect them] on screen.”

Andem says the best part about writing online drama is the lack of time limits, allowing for episodes to be 14 minutes or 40 minutes long and everything in between. And because the show is set in real-time, storylines set on the first day of school or on Christmas Day are released on those exact days.

“That’s both a challenge and a lot of fun because you have to be up to date on what’s happening in the beginning of the season,” the writer/director admits. “You have to know when schools have holidays and you have to write that in the storyline at that exact time.”

To make matters more complicated, the characters can also be followed across social media, extending the character relationships across Facebook, Twitter and Instagram, and via text messages.

“Nothing will ever happen on Instagram that has consequences for the storyline, so you don’t have to follow them,” Andem adds, “but it’s a good way to give them more of the characters without necessarily putting it in the story. Viewers can get closer to the characters because they follow them and can comment on their pictures.

“It’s a lot of work, but the audience love it and it’s very good promotion – on social media it spreads on its own. We have 10 or 11 different Instagram accounts for the different characters, and most of them have thousands of followers.”

Each season focuses on a different character’s point of view

The use of social media and the real-time setting gives Shame the authenticity and realism it set out to achieve, but Andem is also quick to point out that the show is still a drama at its heart – and striking a balance between realism and drama is one of her trickiest tasks.

“Since Girls, we’ve always had one rule – there is no rule. We do the best for the scene and we do it as simply as possible. We don’t try to overdo it. Shame has a lot of social realism but we also have a lot of humour. Some scenes we shoot more in a sitcom way to get the humour out. Then other scenes we just follow the characters closely like in a documentary.”

With nine lead characters to follow, it might seem like it would make sense for Shame’s current ninth season to be its last. But Andem says that, with characters coming and going all the time, it would be easy to take the series further.

The show’s creator is convinced that heading online is the best way to serve teenage audiences, though the viewing figures suggest it’s not 16-year-old girls tuning into the daily scenes and weekly episodes as they drop.

“The target group is girls aged 16 and in Norway there’s around 60,000 of those. We had 1.3 million viewers at one point in season two, so more and more people were watching it,” she reveals. “It’s almost like a blog combined with a drama series. We reveal it scene by scene, not episode by episode. It’s a different way of following and a different way of watching television. But I have to create a lot of cliffhangers!”

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