Tag Archives: Roberto Rios

Latin flavour

Buoyed by the success of its US counterpart, HBO Latin America is celebrating its own golden age of drama across the region. Roberto Ríos, VP of original production, looks back on 15 years of storytelling.

Roberto Ríos

It began with a show called Epitafios. Five years after HBO first launched The Sopranos and in the same year that the cablenet premiered acclaimed western drama Deadwood, HBO Latin America followed in the footsteps of its US counterpart by launching its first original series.

Produced in Argentina, Epitafios saw two detectives reunite in a bid to solve a series of logic-defying killings, leading them on a quest to stop a killer hellbent on murders that replicate works of art. Running for two seasons from 2004, it was written by Marcelo and Walter Slavich, the brothers who would go on to create one of HBO Lat Am’s standout series, Sr Ávila.

More dramas followed, inspired by stories and creative talent from across Latin America. Brazilian legal drama Mandrake and family saga Filhos do Carnaval (Sons of the Carnival) debuted in 2005 and 2006 respectively, before Mexico’s prison-based Capadocia in 2008.

Chile’s drug-trafficking drama Prófugos arrived in 2011, ahead of Sr Ávila in 2013. That same year, Brazil’s female-led escort series O Negócio (The Business) launched ahead of other dramas from the Portuguese-speaking country: psychiatry comedy-drama PSI and 1970s-set Magnífica 70, about a movie censor who becomes obsessed with an adult film star. The latter’s third season launches in October.

HBO Latin America’s original content began with crime drama Epitafios

Most recently, El Jardín de Bronce (The Bronze Garden, pictured top) was renewed for a second season following its launch last year. Hailing from Argentina and filmed in Buenos Aires, the series follows an architect’s desperate search for his missing daughter.

Since Epitafios was commissioned in 2003, more than 80 local productions – including comedies and factual series – have aired on HBO Latin America, with the broadcaster now celebrating 15 years of original programming.

“HBO has always focused on finding the best talent to create innovative, high-quality content that resonates with our audience,” says Roberto Ríos, VP of original productions. “We have always been passionate about telling stories that, besides entertaining, offer audiences an opportunity for reflection. We give a lot of value to the freedom of creation, which allows us to bring together the best production teams and form alliances that lead us to produce content, with the highest quality standards, at another level, bringing what starts on paper to life in the most impactful way for our audience.”

HBO Lat Am’s output has encouraged production across Brazil, Mexico, Argentina and Chile, while series such as O Negocio and El Jardín de Bronce have debuted simultaneously in more than 50 countries.

Brazil’s female-led escort series O Negócio (The Business)

“It’s been a long time,” Ríos says, looking back at HBO Lat Am’s originals over the past decade-and-a-half. “It’s an entire generation of production behind us. When we started, there was no production for television. Television in Latin America was produced by free TV stations for free TV stations. There was nothing produced for anyone else.

“We were already going through the peak golden age of HBO programming with The Sopranos, The Wire and Six Feet Under, and that was the moment that we started. Now, 15 years later, having seen all the stuff we have done, there’s a lot of production under our belt.”

Ríos says he is proud that people now understand what HBO Lat Am programming should look like, and that other companies are even producing content in a similar vein. Most notable is Netflix’s expansion into the region, with series such as Narcos (Colombia) and 3% (Brazil) highlighting some of the increasingly superior drama being produced in the region.

“We wanted to look unlike anything being produced at the time,” he says of the cable network’s original ambitions. “We still look for that. We look for stories that are genuine, relevant, that haven’t been told yet. We want to give a voice to the people who have stories to tell but who still don’t have the opportunity to tell them. The fantastic thing is that something like Sr Ávila, which is written in Argentina with creative forces from Mexico, we created this fantastic original story that is genuine yet universal at the same time.”

Capadocia, a Mexican drama set in a prison, launched in 2008

This year will see production begin on new original series, including Mil Colmillos, the first HBO Lat Am drama produced in Colombia. Filmed in the Amazon rainforest, as well as in other locations in the country, it tells the story of an elite Colombian army commando tasked with taking down the unknown but powerful leader of a militia of uncertain origin.

HBO Lat Am is not satisfied merely producing series for its own subscribers, however, with Ríos particularly enthralled by the opportunities to showcase Latin American stories around the world.

“We’re no longer doing something for the Mexican public in Mexico, we’re doing something that is now seen in more than 80 countries,” he says. “It is a fascinating thing. The public is so used to watching international television regularly that they don’t think about it any more. Even in the US, Americans are so resistant to international content but they are consuming it, especially the younger generation. Now you can watch a Korean TV series, a French film or a Brazilian TV series the same way you would consume anything. It’s natural for people now and that’s part of the thrill.”

Ríos is also surprised by the relationships that have been forged between countries in the region. “The fact is most of them speak Spanish – but very different Spanish – and although Brazil is a separate country that speaks Portuguese, the funny thing is sometimes there are more cultural cross-references between Brazil and Argentina than between Argentina and Mexico.

“It’s fascinating we are exploring all these different cultural possibilities and bringing them to not only our continent but also the rest of the world.”

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Adios, Seńor Ávila

Director Fernando Rovzar and HBO Latin America’s Roberto Ríos tell DQ why Sr Ávila, which concludes with its forthcoming fourth season, should be remembered for a leading character comparable to Tony Soprano and the way it has changed the ambitions of Mexican television drama.

When it comes to flawed, complicated characters, Roberto Ávila stands alongside Tony Soprano, Walter White and Don Draper as a man tormented by his actions and emotions.

The title character of HBO Latin America’s Sr Ávila is an insurance salesman, father and husband who hides his double life as a hitman for a criminal network.

Roberto Ríos

But with its fourth season – a 10-episode run that begins this Sunday – the series will come to an end. The final instalment sees Ávila, played by Tony Dalton, move up in the organisation to become the Señor (boss) of the company. Living in torment and under constant threat of death, he receives an assignment to kill someone the same age as his son.

HBO Lat Am had previously worked with the show’s creators and writers, Walter and Marcelo Slavitch, on Epitafios (Epitaphs), a 2003 Argentine crime drama that marked the cable channel’s first move into original series in the region. The show ran for two seasons, after which the writing brothers presented Ríos and network president Luis Peraza  with their next project, simply titled Sr Ávila.

“When we looked at it, it looked like a very strange title,” Roberto Ríos, HBO Lat Am’s VP of original programmes, recalls. “There was nothing particularly definitive about it, about what genre it was, but knowing the writers, we knew something was coming. Then we read the treatment and the whole story was there.”

Ríos, network president Luis Peraza and the Slavitch brothers developed the series over 18 months, before seeking out a production company to make it. But while the show was conceived in Argentina, by two Argentinian writers, the story itself was set in a place constructed of different worlds. That gave them the opportunity to approach Mexican producer Lemon Films, led by Fernando Rozvar and his brother Billy, who both “fell in love” with the project, Ríos says.

Launching in 2013, the series would mark a huge shift in the way television is produced in Mexico. “I’ve always been a very big fan of Argentine writers and screenwriters and I think there’s something in the way Argentines write,” says Rovzar, who has directed the majority of Sr Ávila’s episodes. “Because of the soap operas and television culture that reigned over Mexico for so long, we’re all about making our emotions external, while Argentines are really gritty about hiding their emotions, and that makes for a very interesting character.”

Sr Ávila stars Tony Dalton as crime boss Roberto Ávila

That meant Rozvar made the decision to produce the series in Mexico, but without ever saying the story took place in Mexico, so viewers didn’t know whether it was set there, in Argentina or even Brazil. “It could really be anywhere because this kind of darkness happens where you least expect it,” he says. “Because HBO is regional, the possibility to do a show that isn’t just for Mexican audiences was already amazing, so we maintained the noir idea that the Slavitchs proposed and gave the characters a little Mexican spice. Just in terms of the story, it turned out to be unique for Mexican audiences, especially because we’re not used to seeing something subtle and cinematic.”

That shift is characterised by Roberto Ávila himself, who has established himself on a network that is well known as the home of some iconic characters, Tony Soprano among them. “Tony was probably a breakthrough character in the history of entertainment,” Ríos notes of the main character HBO’s seminal mafia drama The Sopranos. “There was no one like him until then. Even us [at HBO] first watching the series when it came out, we were a little surprised by the whole thing. Now, many characters from Breaking Bad, Mad Men, Homeland – all these characters are ambivalent, they pursue a story that is conflicted and polarised. People love these things, and these characters are perfect for long storylines because it gives an opportunity for the characters to grow and people to understand them and their complexities. I’m very proud Roberto Ávila is now part of that canon.”

Rovzar agrees that Ávila is a standout character, with his journey taking him from hired assassin to the Señor calling the shots, all while juggling the pressures of marriage and family life.

“As we’ve developed the series, I’ve been trying to rescue this dark man’s humanity, trying to see if that small piece of humanity he has left is enough for him to gather the strength to break his chains and face his oppressor,” he explains. “He realises the power he’s had in the first three seasons has been an illusion. I actually think this final season is somewhat hopeful in that Ávila finally decides to make a decision and grab all the manipulation he’s endured and turn it around.”

Director Fernando Rovzar (right) chats to Dalton on set

Behind the camera, Rovzar has been inspired by the old architecture of Mexico City as the setting for the series, which reflects the fragile structure propping up Ávila’s criminal network – one that is destined to fall apart. During casting, he also looked for actors who, if the series had been shot in black and white, might make the show look like a period drama. “I wanted them to look like they weren’t from 2015,” he says. “I wanted to play around with the spectator in the sense they wouldn’t understand if this was modern or not.”

This style extended to the props, with characters sometimes using old-fashioned mobile phones. “I just wanted to play with the times,” he continues. “It’s amazing when someone goes to Argentina – I lived there 10 years ago – and some things are very modern and some seem really ancient in terms of technology. Sometimes the televisions were flat screens and sometimes they were 1970s screens; we’d mix them up a lot because Ávila lives in a mixed-up world.

“Having a show led by a Venezuelan and a Brazilian studio head, coming through Argentine writers, coming to Mexican filmmakers, it’s a very interesting mix and it really shows how united a region can be where sometimes we’re so divided. HBO is perhaps one of the only places that saw the region as a region, not as a set of separate countries.”

His one regret? “I wish we had shot this show in the UK,” he says. “I always saw this show as being extremely cloudy and I’m a huge Luther fan, it’s one of my favourite shows. I always saw this show as set in a small crime universe where the weather is a character.”

Sr Ávila’s fourth and final season begins this Sunday on HBO Latin America

With another HBO hit, Game of Thrones, due to end with its eighth season in the first half of 2019, you could forgive some disquiet over HBO Lat Am’s decision to end Sr Ávila – whose third season won the International Emmy for best non-English-language drama – at this stage. But Rovzar says it’s to the network’s credit that it did not drag the story out beyond its natural conclusion.

“They definitely could have said let’s go to season 10 and see what happens and shoot multiple seasons at once like others are doing right now, but their attention to detail is something that has always impressed me,” he says. “Even though it’s sad to say goodbye, I think they made the right call in that it has to be the final season. There’s no place for Ávila after this season. His story has to end. We would have to spin-off and focus on other characters to continue, but I think Ávila’s adventure, he’s learned what he has to learn. Anything else would be stretching the story unnecessarily.”

The director, who also writes on the fourth season, adds that the series’ legacy will stretch far beyond its final episode, having made a lasting change to the aspirations and ambitions of Mexican television drama. “For me, if in five or 10 years time there comes a show where the director and showrunner says they saw Sr Ávila and thought, ‘That’s really good, I can do better,’ I think that would be amazing.

“I would be so honoured for someone to use Sr Ávila as a stepping stone to make something bigger and better and to continue to improve our industry. More than how I want Ávila to be remembered, I want Ávila to be used and taken advantage of to detonate something better in the future. That would be my ideal.”

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Top execs line up for Drama Summit West

Visit Drama Summit West online by CLICKING HERE.

Content chiefs at AMC, Netflix, Showtime, Starz and Bad Robot will speak at C21 Media’s Drama Summit West, which takes place in LA on Friday May 19, bringing together the global scripted business to facilitate new productions and partnerships.

The one-day summit, which occurs between the Upfronts and LA Screenings at The Ebell Theatre in Hollywood, will focus on ‘new drama, new models,’ bringing partners together around a creative conference, festival and networking agenda with a view to helping facilitate next-generation relationships.

AMC and Showtime president of original programming and development Joel Stillerman, Showtime president of programming Gary Levine and Starz president of programming Carmi Zlotnik are among a raft of top-tier US programming execs speaking at the event.

They will discuss the state of the US market and their respective 2017 slates, which include Loaded and The Son (AMC); Twin Peaks, Billions and Homeland (Showtime); and American Gods, The Girlfriend Experience and The Missing (Starz).

Netflix VP of content Elizabeth Bradley and VP of international originals Erik Barmack will host a joint session at the event, outlining their global coproduction and international originals strategies respectively. This in-depth session will provide unique insight into how the international business can work with the platform.

Entertainment One Television CEO John Morayniss joins a panel of industry leaders discussing the big questions ahead in US scripted television and creating premium scripted series, which include the forthcoming Sharp Objects starring Amy Adams for HBO; Ransom, from executive producer Frank Spotnitz for CBS/Corus/TF1/RTL; Foreign Bodies for E4; and Havana, starring Antonio Banderas for Starz, among many others.

Bad Robot head of television Ben Stephenson and HBO Latin America VP of original production Roberto Rios will also join panels at the event.

Marti Noxon, showrunner of Sharp Objects, and execs from from Lionsgate, The Ink Factory, Color Force and TV Globo will also speak at the event.

Noxon, whose other credits include UnREAL, Glee, Mad Men and Buffy the Vampire Slayer, will join a panel of writer-producers discussing the evolving entrepreneurial role of showrunner in the changing TV landscape. Sharp Objects, an adaptation of Gillian Flynn’s bestselling novel of the same name, is being directed by Jean-Marc Vallee (Dallas Buyers Club, Big Little Lies) and produced by eOne.

Stephen Cornwell, co-CEO of The Night Manager producer Ink Factory, and Nellie Reed, senior VP of Television at American Crime Story producer Color Force, also join a panel looking at how the industry’s hottest independent studios and seasoned producers are developing, producing and packaging next-generation drama.

DSW17 Speakers

Further speakers will be announced in the coming weeks.

This year will see the addition of a Drama Summit West Networking Lounge where delegates can reserve meeting tables to use throughout the day.

The 2016 event sold out, attracting more than 500 top-level executives.

Visit Drama Summit West online by CLICKING HERE.

Register today by CLICKING HERE.

Drama Summit West is the sister event to the International Drama Summit, part of C21’s Content London, which takes place in London in December. Recent speakers and contributors have included actor Tom Hardy, director Ridley Scott and writer Steve Knight (Taboo); showrunners Bryan Fuller (American Gods), Peter Morgan (The Crown), Tony Grisoni (Southcliffe, Red Riding) Jed Mercurio (Line of Duty) and Simon Mirren (Versailles); executives Joel Stillerman (AMC), Channing Dungey (ABC), Eric Schrier (FX), Sharon Tal Yuguado (Fox) and Morgan Wandell (Amazon); and leading global producers Jane Tranter, Jane Featherstone, Liza Marshall, Greg Brenman, Richard Brown, Gub Neal and Andrew Marcus.

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